Thursday, September 1, 2011

Citi and best buy run mobile application Awards

Image (1) best-buy.jpg for post 119181

Citi and best buy teamed up to launch Mobile Awards applications for the iPhone and Android devices. The Citi thank you rewards "combines the Best Buy inventory with Citi" thank you "awards program, a service that allows clients to Citi earn points using their Citi credit cards or other banking-related activities.

Now the Citi customer, you can use the new mobile applications to track their reward points in real time, to keep an eye on items that they want to buy and then pay for these elements, using their points.

Free application was built on the basis of cooperation between the two companies, major financial institutions and leading retail. How does buying retail Best Buy they can scan barcodes of products they want to buy. The application will show how many points are needed for each item.

And when the client is ready to checkout, the items are arranged in a virtual shopping cart within an application to complete the process. A confirmation email is sent to the customer account registered Citi thank you rewards email, sending them in-store pickup counter at best buy to get their goods.

The application also allows users to Store Directory best buy Thanks awards and schedule items in-store pickup in place of their choice or at their home address.

The mobile application allows Citi thank you Rewards members to shop for other items in the directory, are not sold through best buy. These items will be shipped directly to your home.

Said Ralph Andretta, Executive Vice President of loyalty and new products in the Citi, there are millions of redemption through Thankyou rewards program outside of Best Buy, but to establish partnerships with retailers, which it viewed as an innovative company like myself was excited Citi. This application demonstrates that Citi wants to be, Andretta says: "the best digital Bank in the world".

More information on this announcement can be found on the Webcast this morning, is now at www.liveatbestbuy.com/livestream.


Best Buy Co., Inc. operates as a specialty retailer in the United States, Canada, Mexico, China and Europe. It offers the consumer video electronic products such as televisions, digital cameras ...

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