Leena Rao is currently working as a writer for TechCrunch. She recently finished graduate school Medill School of journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007 she helped lead Congresswoman Carloyn Maloney advocacy and community relations in New York. She graduated from Columbia University in 2003, where it was ... ? Read More
Last year's popular live video platform Ustream launched called Ustream live mobilizes the proposed brands, celebrities, and bands, custom iPhone application which featured Ustream live steaming capabilities of the platform for developing mobile applications. But today, Ustream ends live mobilizes and announces partnership with mobile Roadie, which allows anyone to design and create a smooth, rich media iPhone and Android applications.
Mobile Roadie Ustream will work with broadcasters to create mobile applications that showcase their Ustream live channels, as well as a number of other free features. For example, Mobile Roadie Ustream apps will send push messages automatically when broadcaster goes live, will allow visitors to "check in" stream and share Facebook and Twitter, will collect real-time analytics and location data on living threads broadcaster and will allow users to communicate with one another as they view the live stream.
Broadcasters will also be able to monetize the app and may charge a one time or monthly fee for users to their content on Ustream. Mobile Roadie said that existing clients using the Live Ustream will have the opportunity to go Mobilizer to the new platform.
Outsourcing mobile application development for mobile Roadie makes a lot of sense for Ustream, which can focus on what they do best — live streaming. Mobile Roadie has become the defacto platform for developing mobile applications for a number of high-profile brands and celebrities with their platform, including Taylor Swift (see example integration Ustream in this post), Madonna, live nation, Levi 's, twilight and Vera Wang. In 2009, mobile Roadie also developed the official iPhone app LeWeb, struck a deal with Random House to power iPhone apps for writers and Sony Music to develop mobile applications for network music label artists.
Ustream has established a network of diverse channels providing a platform for lifecasting and live video streaming online events. Platform empowers any person, public figure or brand ...
Read MoreMobile Roadie allows anyone to create and manage their iPhone and Android applications. Founded by Brock Batten (Creative Director) and Michael Schneider (CEO) in 2009, they have created ...
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