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It's clear that Android is the mobile market in General, the proportion of the battle in the United States among smartphones. But as the battle breaks the State? Mobile ad network Jumptap put out a report this morning (embedded below) with a map showing which States have more Android activity against iOS activities through its network, which reaches 83 million mobile users.
According to Jumptap's southern and Western States, like Florida, Texas, California and Oregon over the index for Android. While the West and New England States dominate Apple devices. Weird New York State is neither. This is one of the few remaining Blackberry fortresses. (Sorry, it's just a shame and I live in New York).
Overall, the Android market is 38 percent against 33 percent for Apple on iOS, June. To compare comScore has released an assessment of the market share of United States mobile subscribers yesterday, put Android on 40 per cent and Apple at 26.6%. Android numbers are close, and there is a big difference in iOS proportion can be because Jumptap counting iPod touches while comScore. (Jumptap is showing in mobile applications, comScore is looking at smartphones only).
It is clear that there were more Android phones in the United States than iPhones. But more is not always better. If you drill down to JumpTap click through rates, iOS still performs better for adevrtisers. Mobile ads on iPhones and iPod touches, iPads clicked on 0.78% of the time, compared with 0.47 for Android (and 0.36 for the BlackBerry). Remember that these statistics only based on Jumptap in the network, which can be skewed one way or another, but it sounds right. The sad part is that 0.78% of clicks at best industry mobile ads, you can do right now. Forget Android versus Apple for a moment. This data is that mobile ads are everywhere.
JumpTap, Inc. provides mobile search and mobile advertising solutions for the Apple tablet in North America and Europe. It offers, search engine, ad network, advertisers, operators, publishers, paid ...
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